Affiliate Disclosure

keyWellbeing.co.uk earns affiliate commissions when you click on casino links and sign up through our website. These commissions help us maintain and improve our casino review service.

How Commissions Work

When you click an affiliate link on keyWellbeing.co.uk and complete a sign-up or deposit at a casino, we may receive a commission at no additional cost to you. This is a standard business practice in the online casino review industry.

Editorial Independence

Our affiliate commissions do not influence our editorial rankings, reviews, or recommendations. We evaluate all casinos based on objective criteria including licensing, security, game variety, customer support, and user experience. Our reviews remain independent and honest regardless of commission potential.

Identifying Affiliate Links

Affiliate and sponsored casino links are clearly marked on our website with the label "AFFILIATE LINK" or "SPONSORED" adjacent to the link. You should always assume that casino recommendation links throughout keyWellbeing.co.uk are affiliate links unless explicitly stated otherwise.

Regulatory Compliance

This disclosure complies with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and UK consumer protection regulations. We are committed to transparent and honest disclosure of our commercial relationships.

Your Responsibility

We encourage you to conduct your own research and only gamble with operators licensed in your jurisdiction. You are responsible for verifying the legitimacy and legal status of any casino before providing personal information or funds. Gambling can be addictive—please gamble responsibly.